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Ralph Lauren’s plan to lure younger shoppers: Hype

admin February 11, 2019

Ralph Lauren isn’t just about plain polo shirts and peacoats anymore. It’s about the hype. Looking for some buzz, the 52-year-old fashion house using tactics straight from the “hypebeast” playbook—industry slang for shoppers who obsess about clothes that get extensive publicity. Similar to Apple fanatics who camp out in advance of a new iPhone release, […]

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  • Total gross loan of microfinance industry grows 6 pc to Rs 65,090 cr in Q3
  • Equitas Small Finance says will keep rates elevated to aid deposit growth
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